nuUnow Personal Training Posters
We were referred to the CEO of a personal training company based in Edinburgh. Upon meeting it was pretty clear that the company name could be used to generate a strong conceptual design for the company and there was scope to maximise the marketing. It was agreed we would provide marketing materials that would make use of images from a planned photoshoot. We made a short plan for what was required for the posters. The resulting design makes conceptual use of split images using models changing clothes to create an instant transformation visual, which was specific for the client’s target market.